Inflation Definition – What does it say? – Explanation

Inflation explained simply and understandably

From the outside, the stock market universe appears very complex. However, once you have found your way around this very unique cosmos, you quickly realise that external circumstances also have an impact on the securities market. First and foremost, the decisions of the central banks. These determine monetary policy and thus also regulate so-called inflation. You have probably heard the term inflation before, and you probably remembered it as something negative. However, the background is more complex than you might think at first. In this article, we will therefore take a closer look at inflation.

Inflation – definition for newcomers to the stock market

The word inflation comes from Latin and means “to inflate” or “to swell”. So economists use the term when the general price level in a country inflates. Put another way: If goods or services become steadily more expensive over the long term, this is called inflation. This means that the same amount of money no longer buys the same goods or services. However, inflation only occurs when several goods become more expensive and not just one.

At the same time, therefore, the purchasing power of money is also falling. One of the central tasks of central banks, for example the European Central Bank, is to keep the price level stable. You may now think that these two facts are mutually exclusive. But this is not the case: in order to prevent the exact opposite, namely deflation, a slight increase in the price level is actually good. The ECB is therefore adjusting its monetary policy accordingly in order to keep the inflation rate at around two percent.

Deflation occurs when the price level falls accordingly. The value of money rises simultaneously. Similar to inflation, uncontrolled deflation can have negative effects on an economy. Businesses are forced to react to the falling price level – in the worst case scenario, they would experience declining profits, falling wages or even employee layoffs. Consumer spending also declines as the hope is for steadily falling prices.

Why does inflation occur?

In principle, several causes can cause the price level in a country to rise. Often, the following factors can be observed:

ECB monetary policy:

Inflation can often be the result when a market economy is flooded with money. The ratio of the quantity of money to the quantity of goods then tilts in the direction of money. So basically more can be spent and the demand for goods increases. According to the law of supply and demand, prices rise when demand increases. There is too much money, therefore it loses value. Probably the most famous example of inflation happened in Germany after the First World War.

High demand:

The price of goods and services rises when demand for them increases. Economists refer to this as demand inflation, which mainly occurs in booming phases with a strong economy.

Other factors:

The scarcer a good is, the more likely it is to increase in price. Companies also like to pass on rising production costs (for materials or employees) to the end consumer, as they want to keep making profits.

What are the consequences of inflation?

With its monetary policy, the ECB controls the money supply in an economic cycle and thus also the price level. These two factors should roughly balance each other out. Strong inflation can have these consequences in particular:

Investments are no longer made as extensively (companies and end consumers)
Demand for certain goods is decreasing. Companies usually react to this by increasing prices in order to still be able to cover costs.
If the ECB simultaneously pursues a policy of low interest rates, this results in a negative real interest rate. This primarily affects savers who have their money in their checking accounts. There, it will gradually become worth less.

How is inflation measured?

A so-called basket of goods helps to measure inflation in Germany. This method is also used in many other countries. Like a shopping basket, the basket comprises the goods and services that a normal German household buys throughout the year. This includes all living costs such as food or rent. Depending on how much money a household actually spends on something, the weighting is adjusted. The prices for the goods are then compared with those of a reference year. This basket of goods is usually adjusted every five years. From this, the rate of inflation becomes apparent. It can be debated to what extent this method really provides an accurate picture of inflation, especially in relation to the rather erratic consumer behaviour.


Advantages and disadvantages of inflation

Inflation is characterized by some advantages, but is also accompanied by sometimes serious disadvantages. The advantages are mainly for debtors. Due to the increasing devaluation of money, receivables are also worth less. Here, therefore, primarily an indebted state benefits, especially if the inflation rate exceeds the interest rate of the borrowed money.

On the downside, it is above all the population, and here especially savers and creditors. Not only the savings in the bank lose more and more value, the same happens with the claims against a debtor. Also the end consumer looks into the tube, since the purchasing power of the own salary is reduced, the wage however not accordingly upward adjusted.

Types of inflation

Not all inflation is the same. The term can be further differentiated. It is defined more precisely on the basis of two characteristics in particular: How visible is the price increase and how fast does it occur?

A price increase that is visible to everyone is called open inflation. In the case of hidden inflation, the price level is stable, but the quality of the products decreases. We speak of restrained inflation when a state artificially maintains a high price level. With regard to the speed of the price increase, a distinction can be made between “creeping” inflation (low but constant), “trotting” inflation (price increases in the medium range), “galloping” inflation (significantly increased price level) and hyperinflation (absolute exception).

Examples of inflation: Germany after the First World War

The images are still in the minds of many from history lessons: people transporting mountains of money to go shopping, a loaf of bread costing at times several billion Reichsmarks – these situations had become the norm in Germany in 1923. The central bank had printed vast amounts of money in advance – among other things to be able to meet the reparation demands of the victorious powers. But the supply remained the same. Thus, the money became completely worthless and prices shot up to astronomical heights.

Conclusion – a constant companion

The effects of central bank decisions are often discussed in the stock market. But one thing is a fact: minimal but steady inflation has a capital-destroying effect on monetary assets over the decades. A current account will still have the same amount in 40 years, but in relation to the price level, the purchasing power of money has fallen significantly. A portfolio that is to defy this effect must therefore contain equities in any case. These should be as broadly diversified as possible, as growth companies in particular tend to come under pressure in the event of inflation. With a good foundation of solid or boring companies, but with a high pricing power, you should be on the safe side here.

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